OUR CLIENTS

The primary goal of SFEDA is to serve the most vulnerable members of the community and create opportunities for increased income generation. Approximately 91% of clients served are low-to moderate-income, as defined by HUD, while 46% are classified as extremely low-income SFEDA not only serves clients with varied economic diversity, our individual member organizations meet the needs of clients from a variety of cultural, ethnic and other backgrounds.Collectively, our organizations strive to support the under-served in our communities including LGBT, non-English speakers as well as women and those with disabilities.

 

Sheila Moon, owner and designer of Sheila Moon Designs, specializes in designing and manufacturing high-quality women’s cycling apparel that is both functional and fashionable. As an avid cyclist, Sheila is passionate about her product and connected to the community she serves. Since Sheila began her line of cycling clothing in 2003, she has experienced a surging increase in sales every year! Before starting her cycling apparel business, Sheila gained experience in the industry as an employed designer. After working as a freelance pattern designer and making a few of her own designs on the side, Sheila started a women’s fashion line before deciding to go into cycling gear.

 

Due to her continually increasing sales, Sheila now has one full—time employee and 7 sales reps across the US and Canada. Business is in such a high demand, Sheila’s designs can be found in over 400 stores. Sheila is also at the cutting edge of the lifestyle apparel industry, catering to the growing number of people who are embracing bicycles and integrating them into their daily lives.

 

Sheila is a graduate of the Business Planning class and in her own words—“just about every other class that Renaissance has offered!” “Renaissance is an organization that has made me business savvy when I knew nothing about running a business. I have learned so much about areas of business that are essential to success. It is mind blowing that a few of the classes came at a time when I needed exactly that help or information, such as the sales workshop. I feel total support through Renaissance!” Renaissance was able to recognize Sheila for all her hard work and achievements in 2008 when she was named the Established Entrepreneur of the Year at the Annual Business Awards!